Posted by Vic Okezie on January 10th, 2013 in Crexia

From automated job board posting to source analytics, applicant recruiting technologies have made the lives of recruiters a lot easier — especially as more job seekers rely on their social and referral networks to find jobs.

Social networking sites have fundamentally changed how recruiters and candidates are connecting and sharing information. It has also begun to redefine active and passive candidates who maintain a presence on sites such as LinkedIn,, and various alumni professional networks.

To keep up with the pace of the technological and social changes, today’s talent acquisition teams need to build a recruiting strategy that combines modern social networking with the overall talent expectations of their organization.


Easy and efficient for everyone in the organization to explore their networks for talent.

Why Social Sourcing Matters:

Drive Social Sourcing initiatives with Cornerstone:

  • Candidates can apply or forward the job requisition – a viral way to extend your reach in talent networks.
  • Matching technology suggests contacts for the job based on social profile information.
  • Automate and track publishing of jobs to social networks, online communities, and job boards.


Empower your team to grow referrals – the highest quality, lowest cost

Why Employee Referrals are Key:

  • Look to your best performers, they have their own personal networks of candidates with similar training/education, interests and skills.
  • Current employees can detect whether a candidate they know personally would be a cultural fit or meet organizational expectations.
  • Dramatically reduce your cost-to-hire conversion rates and focus on-boarding the candidate.

Employee Referrals get a boost from Cornerstone:

  • Engages all employees in helping out with referrals.
  • Easy for employees to initiate referrals – and use their social networks to spread the word.
  • Automatic tracking of referrals, so you can recognize employees for their contributions.

Find out more, today @


Vic Okezie is a senior talent professional with expertise in global recruitment, resourcing and talent management.


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