How to Improve Offer Process

The job offer process is a final stage of the recruitment process. This step follows the selection stage, including the decision to progress with a candidate.

Here are 5 ways to improve the job offer process:

1. Speed and Enthusiasm

At this final mile, speed is critical. Amazon, for all its patience in earlier stages, moves very fast in making the offer once a decision is made.

To improve offer process, their teams often debrief and make an offer the same day for a strong candidate because they know delays can lose talent.

Uber, in focusing on improving candidate experience, worked to shorten the time from final interview to offer. In one case study, Uber partnered with a consultancy to diagnose any lags in their process and ensure that after the decision, the offer went out within days, not weeks.

Also, showing genuine enthusiasm – hiring managers at Amazon sometimes write a quick email to the candidate after the offer call saying how excited they are at the prospect of them joining (provided the candidate expressed positive interest).

These human touches can tip a wavering candidate in your favour, especially if another company was less personal.

2. Transparent Communication

Many top firms practice transparency to improve offer process. Google’s recruiters often explain the components of the offer in detail. For example, they say: “Your equity grant is worth X at today’s stock price; here’s how vesting works”.

They also clarify any constraints. For instance, maybe a candidate wants a higher level/title – the recruiter might explain how levelling was determined and that they can certainly get promoted on demonstrated performance, but right now the assessment is at L4, and that’s why the offer is structured as such. Being honest and clear builds trust.

Microsoft’s inclusive hiring approach extends even to offers. They ensure offers are equitable internally (to avoid disparities that might later cause gender pay gap issues, for example).

If a candidate from an underrepresented group negotiates less aggressively, a good recruiter will still ensure they’re not underpaid relative to peers – basically, not take advantage of a low ask. Many companies quietly do this to uphold pay equity.

3. Candidate Experience at Offer

This is the culmination of the candidate’s journey, and it should feel positive.

Little things count: a congratulatory tone, offering to help with any information (like connecting them with another employee to discuss relocating, etc.), and not pressuring an immediate answer.

It’s customary to give the candidate some time to consider (a few days to a week, typically). High-pressure tactics (like exploding offers that expire in 24 hours) are generally frowned upon as they can leave a bitter taste.

Most of our highlighted companies don’t do exploding offers, except in rare campus recruiting scenarios with set deadlines. Instead, they’ll set a reasonable deadline and kindly explain they hope for a decision by then.

4. Closing Other Candidates Kindly

The leaders ensure that even those who didn’t get the job leave with a positive view. This might include a personalized note.

Some managers at Google reportedly sometimes send a quick email to strong candidates who weren’t hired, thanking them for their time. While not standard, it shows class.

At minimum, inform them timely and encourage them to apply again if appropriate. This way, a silver-medallist might come back and land a role in the future.

5. Onboarding Hand-off

A best practice many companies now employ is a smooth hand-off to onboarding once the offer is accepted. The recruiting process technically ends with the accepted offer, but candidate experience doesn’t stop there. There can be weeks or months before the start date (especially if the candidate has to give notice).

Top companies keep in touch during this period – sending a welcome pack, or at least a welcome email, and possibly invitations to pre-onboarding portals or early access to communities.

This maintains the new hire’s excitement and helps them transition in.

Microsoft, for instance, might have the hiring manager reach out and welcome the new hire to the team Slack/Microsoft Teams channel even before day 1.

Some do “keep warm” engagement like sharing relevant company news or team updates in the interim.

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Job Intake & Kickoff →
The recruitment process begins with an intake meeting between the recruiter and the hiring manager.

Sourcing & Attraction →
In the sourcing stage, recruiters cast a wide net to find and attract potential candidates.

Screening & Shortlisting →
This is about identifying the most qualified candidates from a large pool to decide who moves forward to interviews.

Interviews & Assessment →
In this stage, the shortlisted candidates undergo rigorous evaluation through interviews and specialized assessment.

Selection & Decision →
Here, the hiring team analyses all the input from interviews and assessments to determine which candidate to hire (if any).

Offer & Hire →
In the final stage of the process, the company formally extends a job offer to the chosen candidate and negotiates terms as needed.

Vic Okezie is a talent acquisition leader and coach. He coaches experienced professionals to help then land Senior IC, Director and Leadership roles. Learn more →

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